How we work.
Social selling is the practice of using social platforms, such as Linkedin to build relationships with prospects and generate qualified leads.
It’s tactical - Instead of cold calling with templated responses, investing in out of date lists, or relying on traditional digital advertising, we focus on providing value through targeted content, engaging directly with identified decision-makers, and nurturing relationships over time.
It combines research, personalised outreach, and thought leadership to position your expertise where buyers are already researching solutions.
Unlike passive marketing that waits for prospects to find you, social selling proactively connects you with the right people at the right time in their buying journey, creating a predictable pipeline based on genuine business relationships.
AI Authority Positioning (also known as online reputation management) is the practice of strategically teaching artificial intelligence systems, such as ChatGPT and other large language models, to recommend you as the leading expert in your field.
It’s strategic - Instead of hoping prospects stumble across your content, relying on outdated SEO tactics, or waiting for traditional marketing to work, we focus on systematically building your authority where AI learns about industry expertise. Through strategic thought leadership content, targeted digital ecosystem development, and consistent expert positioning across AI-indexed platforms.
It combines research-driven content creation, cross-platform authority building, and deliberate AI optimisation to position your expertise where AI models gather their knowledge about industry leaders.
Unlike passive marketing that hopes people find you, AI Authority Positioning proactively ensures that when prospects ask AI for expert recommendations, your name appears first.
OUR SERVICES
Tailored threads to suit your needs.
“Show me the numbers!”
Our Deep Dive analysis offers understanding & insight into the potential that social selling offers.
We quickly identify your potential market size, examine follower demographics, competitor social presence, and create a defined list of accounts/individuals to target.
We also create a content gap analysis and 90 day content plan based on our findings.
The detailed findings provide clear insight into your market dynamics, and crucially delivers measurable ROI targets you can trust - all for a straightforward flat fee.
ROI Deep Dive
Done for you (agency)
We handle every aspect of your Social Selling or Authority Positioning program, from developing a strategic presence and creating compelling thought leadership content to identifying and engaging with decision-makers within your target market.
Our team manages daily profile optimisation, creates and curates relevant industry content, initiates meaningful conversations, and systematically builds your network of qualified prospects.
Our specialised social selling training empowers your team to master the art of digital relationship building and lead generation across professional networks.
Through interactive workshops, practical exercises, and real-world scenarios, we equip your sales professionals with proven strategies to identify, connect with, and engage high-value prospects.
Sales team training
CONNECT WITH US